OutFit Training Is Going Nationwide Through Franchising Expansion

OutFit Training, the pioneering mobile outdoor fitness company founded by Navy SEAL veteran Randy Hetrick, is set to go on a nationwide expansion through franchising. This move brings OutFit Training’s unique fitness concept, blending technology-enabled mobile group fitness, personal training, and corporate wellness, to a broader audience across the United States.

The brand, born in 2021 in Fort Lauderdale, Florida, has rapidly evolved from a local outdoor fitness program to a trailblazer in the fitness industry. Known for its innovative approach, OutFit Training leverages technology and the great outdoors to provide fitness enthusiasts with an alternative to traditional indoor gyms.

Randy Hetrick, the mastermind behind OutFit Training, brings a wealth of experience from his military career and success with TRX, a globally recognized fitness brand. His journey from a Navy SEAL to fitness entrepreneur began when he devised a harness leveraging bodyweight as resistance during a counterpiracy mission. This ingenious invention ultimately transformed into TRX Suspension Trainer, a popular exercise system worldwide.

In 2020, after selling TRX to private equity, Hetrick redirected his focus to revolutionize outdoor fitness. OutFit Training was born in 2021, offering a technology-enabled mobile fitness network that takes advantage of inspiring outdoor locations. “What sets us apart is how OutFit Training lets fitness lovers break free from the traditional confines of crowded indoor gyms,” Hetrick stated.

The expansion plan is a testament to OutFit Training’s commitment to providing accessible and flexible fitness solutions. Franchising opportunities are open for fitness professionals and enthusiasts, offering a chance to combine a passion for healthy living with a flexible and affordable business ownership model. The brand’s franchise model encompasses innovative workout experiences, proprietary technology, flexible schedules, and a diverse range of service offerings, all operating on a predictable subscription revenue model.

OutFit Training’s franchise opportunity stands out for its affordability, with a startup investment of less than $100,000. The brand extends robust support to its franchisees, covering training in business, technology, and fitness operations. The unique turnkey solution includes partnerships with leading service providers like Enterprise and Efleets for van procurement, financing, custom upfitting, delivery, and ongoing maintenance.

Darren Jacobson, OutFit’s Chief Operating Officer, expressed confidence in the franchise opportunity, stating, “Our business model is optimized to help anyone in the fitness industry take their career to the next level! Our ‘$100k and 90 Days’ standard is certain to get any potential franchisee up and running their own mobile fitness business very quickly.”

OutFit Training introduces a community-driven fitness experience that merges the thrill of the outdoors with high-intensity total body workouts and camaraderie. The brand has already made strides by establishing territories in two states and is poised for rapid growth with several more under development.

To learn more about OutFit Training or explore the opportunity to own an OutFit franchise in your community, visit OutFitFranchise.com or OutFitTraining.com.

As OutFit Training reshapes the fitness landscape, it invites fitness enthusiasts and entrepreneurs alike to join the movement toward accessible, outdoor-focused fitness experiences.

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