In a groundbreaking move that promises to reshape the fitness landscape, EGYM, the global fitness technology and corporate health innovation leader, and Life Fitness, the global leader in commercial fitness equipment, are excited to announce the expansion of their strategic partnership.
This collaboration aims to elevate the cardio workout experience for gym-goers worldwide, merging EGYM’s cutting-edge fitness technology with Life Fitness’ innovative cardio equipment.
As part of this expanded partnership, the companies are diligently working on a new Smart Cardio integration project, set to launch in the first half of 2024.
This project draws inspiration from EGYM’s Smart Cardio system and is poised to revolutionize cardio workouts, creating an unparalleled exercise experience for members.
The Smart Cardio integration seamlessly combines EGYM’s advanced fitness software with Life Fitness’ state-of-the-art cardio equipment, featuring the digitally immersive Discover SE4 console.
The result is a data-rich workout environment that provides gym members with real-time workout data, performance tracking, and personalized exercise recommendations tailored to individual fitness goals.
The collaboration reflects the shared commitment of both companies to redefine innovation and excellence within the fitness industry.
By combining software and hardware technology, EGYM and Life Fitness aim to empower fitness facilities to achieve outstanding results, setting a new standard for the future of fitness.
Philipp Roesch-Schlanderer, CEO of EGYM, expressed his enthusiasm about the partnership, stating,
“Our partnership with Life Fitness exemplifies the benefits of our digital ecosystem. Thanks to our open platform, studio operators have full compatibility, and members enjoy a seamless top cardio experience.”
Dan Wille, Chief Product Officer at Life Fitness, echoed the excitement, emphasizing the commitment to offering customers personalized equipment experiences.
“We’re excited about advancing our partnership with EGYM and, through our open ecosystem, giving operators the flexibility to integrate EGYM software with our premium cardio equipment,” he stated.
The Smart Cardio integration is poised to set a new standard in the fitness industry, providing a holistic and personalized workout experience.
Gym members can look forward to a future where their cardio workouts are not only technologically advanced but also tailored to their unique fitness aspirations.
For more details about this expanded global partnership and the forthcoming Smart Cardio integration, media contacts for both companies are available:
EGYM: Media Contact: Hans-Jürgen Croissant. Email: hans-juergen.croissant@egym.com
Life Fitness: Media Contact: Rekha S. Rao. Email: rekha.rao@lifefitness.com
This collaboration between EGYM and Life Fitness is not just a partnership; it’s a revolution in fitness technology, promising gym-goers an unmatched exercise experience that seamlessly integrates cutting-edge software with innovative cardio equipment. Stay tuned for the future of fitness!